After we recall to mind a ‘hidden gem’ in Hamilton’s eating place scene, we recall to mind the ones high quality spots which might be in point of fact off the overwhelmed trail; the puts you received’t in finding alongside James North or on King William Boulevard’s eating place row.
FoodBox – an underrated eatery in Hamilton’s decrease town that focuses on convenience meals made with high quality substances – is precisely that roughly spot.
Owned and operated by means of Omid Ghiassi, FoodBox has been open at 180 Kenilworth Street North for over a decade, serving up fulfilling takes on fish ‘n chips, burgers, poutines, hen wings, and extra.
To a couple, the theory of opening a cafe alongside Kenilworth would appear dicey. In spite of everything, it’s now not precisely a foodie vacation spot in Hamilton; FoodBox’s eating place itself is surrounded by means of a Hasty Marketplace, some empty storefronts, and now not an entire lot else.
However a cafe doesn’t keep in industry for so long as FoodBox has and not using a just right recognition and a faithful buyer base that helps to keep coming again for extra; and Ghiassi is fortunate to have each after leaping on the probability to plant the seeds of his eating place concept when the gap’s former tenants – a fish & chip store referred to as Domicile – vacated.
After setting up some vital elbow grease for 3 months to arrange their new storefront, FoodBox formally opened its doorways in August 2011; however industry didn’t rather increase from the beginning.
“Industry isn’t simple on Kenilworth,” says Ghiassi. “Not like Ottawa Boulevard that has a large number of small stores, we slightly have some; so other people don’t have a just right image of Kenilworth. I had an overly laborious couple years originally.”
After a substantial combat to get consumers within the door, Ghiassi learned that he may just enforce a brand new technique: be offering takes on his dishes that locals wouldn’t simply be capable to in finding at different eating places in Hamilton.
In 2013, FoodBox become probably the most most effective native eating places to supply gluten-free fish & chips as a celiac-friendly choice; one thing that has been picked up by means of a handful of different fish & chip spots within the years since.
A extra numerous menu of dishes adopted, with Ghiassi including choices like poutines, hen wings, and burgers with each same old choices and a few critically twisty takes.
For example, despite the fact that a vintage burger with conventional toppings is undoubtedly to be had, FoodBox additionally has much less conventional permutations like a pizza burger, crowned with pepperoni and two sorts of cheese; or an choice that sees the burger patty fried in beer batter.
A look on the menu is sufficient to verify that Ghiassi doesn’t thoughts getting a little bit experimental along with his meals. Some makes an attempt might end up higher than others, however that’s what helps to keep him excited.
“I for my part love problem and new pieces,” he says whilst including that, irrespective of the dish, FoodBox is diligent about the usage of just right substances in its recipes.
“We don’t seem to be affordable and I’m utterly conscious about that, however we by no means compromise our high quality.”
For the document, FoodBox’s costs are rarely going to cost a fortune, particularly in comparison to different eating places. An order of fish & chips most commonly drifts beneath the twenty greenback vary, and a vintage burger and fries goes to run you lower than 15 dollars; very fair costs to pay for high quality meals.
So what’s subsequent for FoodBox? Most effective time will inform. However for now, Ghiassi goes to proceed to seek out new techniques of spicing up his well-loved menu of convenience meals, carving out a rising buyer base whilst preserving his present supporters coming again for extra.
If Kenilworth Street finally ends up rising like Ottawa Boulevard or James North within the years yet to come, puts like FoodBox needs to be checked out as those that began all of it.
Discuss with FoodBox at 180 Kenilworth Street North. You’ll observe the eating place right here, or order for takeout or supply by the use of their web site.